Automated Campaigns to Re-engage Inactive Patients and Fill Your Schedule
Win back lapsed patients and boost patient lifetime value with gentle, personalized reactivation nudges that encourage follow-up appointments and ensure continuity of care.
Patient Drift and Manual Recall Efforts Drain Revenue
Relying on staff to manually track and call patients for follow-up leads to high administrative burden, missed opportunities for care, and ultimately causes revenue to leak as patients drift to competing providers.
CERTIFY Health Reactivation Nudges
Inactivity Triggers
Define rules for what counts as "inactive" (e.g., no visits in X months) and the system continuously flags qualifying patients.
Automated Messaging
Sends thoughtful reactivation nudges or recalls via the patient’s preferred channel (SMS or email) using customizable templates.
Personalized Content
Messages include personalization tokens (last appointment date, service due) and specialty-based promotions for high relevance.
Self-Scheduling Links
Includes a direct link for the patient to book an appointment online, reducing friction and phone calls.
Campaign Analytics
Tracks the effectiveness of campaigns, including open/click rates and appointments booked, to refine future strategy.
Why 
CERTIFY Health's Reactivation Nudges are more than simple blasts; they are intelligent, automated campaigns that integrate with your scheduling engine, closing the loop from outreach to re-booked appointment.
HIPAA-compliant workflows and secure data handling
Integrations
Reactivation Nudges integrates directly with your Electronic Health Record (EHR) and Practice Management System (PMS) to monitor patient activity/inactivity status and with the CERTIFY Health Scheduling Engine to provide patients with immediate, live booking links.
